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Now showing items 11-12 of 12
USE OF ENTERPRISE REPORTING SYSTEMS AT KISII BOTTLERS (K) LTD
(2011)
Reports have widely indicated the need for organizations to step up utilization of
electronic data through use of Enterprise Reporting (ER). In this regard, this study
sought to investigate the use of enterprise reporting ...
Implications of service quality on customer loyalty in the banking sector. A survey of Banks in Homabay county, Kenya
(Centre for Promoting Ideas, USA, 2012)
Marketing management research has advocated for the establishment of the determinants of customer loyalty to improve customer retention and performance. However, studies on the direct relationship between these determinants ...