Browsing Department of ECOHIM by Subject "Hotels, practices, revenue management, Star-rated, Kenya"
Now showing items 1-1 of 1
-
Application of revenue management practices in star-rated hotels in Kenya
(African Journal of Hospitality, Tourism and Leisure, 2021)The study aimed to find the extent of applying revenue management (RM) practices in star-rated hotels in Kenya. Specifically, the study sought to determine RM policies and implementation, application of RM techniques, ...