Browsing Department of ECOHIM by Subject "Corporate social responsibility, hotels, financial performance, Kenya"

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    • Corporate Social Responsibility in Four and Five Star Hotels in Kenya 

      Antoneta N Kariru, E Odhuno, OO Kambona (Research Gate, 2017)
      Corporate social responsibility as a major aspect of societal marketing is under explored and under reported in the hospitality industry in Kenya. This article compiles primary and secondary data on corporate social ...