Browsing School of Education by Author "Pauline Mueni Kisuna, Julius Gogo"
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AN ANALYSIS OF COMPETITIVE STRATEGIES EMPLOYED IN MICROFINANCE INSTITUTIONS: A CASE OF KENYA WOMEN FINANCE TRUST
Pauline Mueni Kisuna, Julius Gogo (Journal of Business and Strategic Management, 2017)Purpose: The study sought to examine competitive strategies employed in microfinance institutions using a case study of Kenya Women Finance Trust Methodology: The study adopted descriptive case study design. The sample ... -
AN ANALYSIS OF COMPETITIVE STRATEGIES EMPLOYED IN MICROFINANCE INSTITUTIONS: A CASE OF KENYA WOMEN FINANCE TRUST
Pauline Mueni Kisuna, Julius Gogo (CARI, 2017-05-19)Purpose: The study sought to examine competitive strategies employed in microfinance institutions using a case study of Kenya Women Finance Trust Methodology: The study adopted descriptive case study design. The sample ...