School of Business and Economics: Recent submissions
Now showing items 21-33 of 33
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Influence of Customer Segmentation Strategy and Corporate Culture on Performance of Commercial Banks in Kenya
(Maseno University, 2018)Globally and locally, financial institutions enhance economic growth through financial assistance to business fraternity, which in turn facilitates to improvement in the standard of living of people. However, with ... -
Effects of Floods on Economic Value of Crops, Livestock Production and Land Among Communities of Nyando and Budalangi in The Lake Victoria Basin, Kenya
(Maseno University, 2016)Increasing frequency and intensity of extreme climatic events such as floods are likely to increase the vulnerability of poor households and communities in developing countries. The Lake Victoria basin of Kenya, specifically ... -
Information Systems Resources, Capabilities and Performance of Firms in Telecommunications Industry, Kenya
(Maseno University, 2018)Kenya's economy today is driven majorly by information-based service businesses where telecommunication industry is playing a critical economic role. According to Communications Authority of Kenya report of 2017, Kenya ... -
Effect of Consumer Attitudes, Consumer Characteristics and Biosecurity Principles on Consumer Preferences for Indigenous Chickens in Kisumu City, Kenya
(Maseno University, 2014)Consumer attitudes literature shows plausible but mixed relationships between attitudes and preferences. Prior studies show mixed relationships between consumer characteristics and consumer preferences. Kisumu City is ... -
Effect of Socialization on Commitment, Identification and Tenure of Outsourced Employees in Companies Listed at the Nairobi Securities Exchange (Nse), Kenya
(Maseno University, 2015)The increasing use of temporary workforce is becoming an integral part of today's emerging employment trend. Studies have been carried out on new employee socialization and other attitudinal constructs in conventional ... -
Determinants of Current Account Deficit and Its Sustainability in Kenya
(Maseno University, 2014)Large and persistent current account deficits are among the most serious problems of developing countriessince they result in economic crises such as currency crises, burgeoning external debts and reduction in the level ... -
Marketing models for performance among four and five star Hotels in Kenya
(Maseno University, 2016)Kenya has been slow in adjusting to the external hospitality environment and adopting competitive marketing strategies as evidenced by the higher growth of tourism in competitor countries. Marketing models such as the four ... -
Moderating Influence of Employee Engagement On the Relationship Between Employee Procurement Implementation and Operational Performance of Counties in Western Kenya
(Maseno University, 2018)Governments globally focus administration to achieve high operational performance. Being a measure of performance depicted by effectiveness, efficiency, environmental responsibility; on such operations as cycle time, waste ... -
Influence Of Open Source Enterprise Resource Planning and System Success Features On Performance of Saving and Credit Co-Operatives in Kenya
(Maseno University, 2019)Kenya‟s vision 2030 under the economic pillar on financial services sector, seeks to create a vibrant and globally competitive financial sector that seeks to transform the country Deposit-Taking SACCOs operation through ... -
Influence of Strategy Formulation on the Relationship Between Quality Management System and Access to Water and Sanitation Services in Kenya
(Maseno University, 2018)Access to water supply and proper sanitation is fundamental to the elimination of poverty and the achievement of Millennium Development Goals. In Kenya, over 3,100 children die annually for using unsafe water and poor ... -
EFFECT OF ORGANIZATION CULTURE ON THE RELATIONSHIP BETWEEN QUALITY MANAGEMENT SYSTEM ADOPTION AND PERFORMANCE OF PUBLIC UNIVERSITIES IN KENYA
(Maseno University, 2018)Globally, the capacity of Higher Education institutions to serve as drivers to economic competitiveness has been negatively impacted due to the exponential growth and numerous constraints which interfere with their ... -
Role of Entrepreneurial Networks and Eefect of Failure Attributions on Growth Orientation of Survival-Focused Micro-Entrepreneurs in the Slums of Nairobi, Kenya
(Maseno University, 2019)Micro-entrepreneurs have opened up international markets, increased exports and created employment worldwide. However, among many of the Africa informal economies, approximately 400,000 micro-entrepreneurs do not survive ... -
Effect of Service Quality Management on The Relationship Between Market Challenger Strategies and Performance of Vernacular Radio Broadcasting Firms in Western Kenya.
(Maseno University, 2018)Globally, Kenya inclusive evidence shows that Radio remains crucial in the advertising market and development of democracy. Despite this, evidence shows that these firms face challenges in their performance in terms of ...