Browsing by Author "AWINO, Winny Otieno"
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Effect of competitive strategies on non-financial performance of Kenya commercial bank, Kenya
AWINO, Winny Otieno (Maseno University, 2017)The financial sector plays a vital role in economic growth for instance it contributed 83.2% of GDP in 2015. Despite being one of the largest banks with an asset base of KES 366 Billion and KES 266 Billion in customer ...